MEGANDRUMMOND
Toronto-based designer and creative problem-solver.

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PROJECTS

1. The Beer Store: Social Media Assets
   
2. Humber River Health: Magazine
   
3. Mastercard Foundation: Social Media Assets
4. GTAA: Annual Report
   
5. The Walrus Magazine: Supplements
   
6. Public Policy Forum: Website
   

Greater Toronto Airport Authority






Role: Senior Designer, Made By Emblem
Team: Creative Director, Graphic Designer, Project Manager
Services: Art Direction, Graphic Design, Editorial Design
The GTAA asked Made by Emblem to design their annual report for the 2024 fiscal year. This was an opportunity to celebrate their wins and accomplishments for the year in an easily digestible package for stakeholders and the general public. 

In many of their previous reports, there was a tendency to stray significantly from the corporate branding with little design cohesion from year to year. The GTAA and Toronto Pearson Airport had recently undergone a rebrand, so this report needed to incorporate the updated branding while remaining distinct from the 2023 report. 

Our challenge was to find a way to use their very corporate branding without the report feeling like just another piece of corporate collateral. We did this by leaning on our magazine design skills, mixing traditional layout techniques with bold uses of colour and including many interesting entry points and sidebars for the reader. By breaking down the data and statistics into dynamic callouts, we made what can be a dense document into an engaging publication for the reader. 

In addition to contributing to ideation and concept design, I worked on layout design and typesetting the opening editorial section as well as the financial statements and charts.

© Megan Drummond 2026